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Is Privacy Dead?

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How Big Data is Changing the Retail Landscape


Attention, shoppers: We no longer use video surveillance strictly for security and anti-theft purposes.


E-commerce websites such as Amazon.com have long been putting retail anthropology, the study of consumer shopping behavior, into practice by using cookies to grab extensive data detailing your shopping habits. Why?

Knowing your demographic (e.g., age, gender, and location), traffic pattern (i.e., the source and frequency of your visits to the site), depth of your visits (i.e., your browsing time; the number of pages your viewed and engaged with on each visit; and your recent product views, searches, and purchases), and other shopper metrics helps them personalize your shopping experience, which increases the probability that you’ll make a purchase or recommend them.

Recently, brick-and-mortar stores have shown an increased interest in moving beyond rewards account activity and credit card usage tracking, and jumping on the big data bandwagon, to learn more about their customers and increase profitability.

Enter the use of video ethnography, the video recording of subjects in their natural settings to gain realistic insight into (in this case, shopping) culture.

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Job Search Tip of the Week – 08/02/2016

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How to End Your Interview Before it Even Begins

Forgetting About Non-verbal Cues: Body Language

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Job Search Tip of the Week – 07/26/2016

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How to End Your Interview Before it Even Begins

Forgetting About Non-verbal Cues: Colors


Last week we published a Job Search Tip, “Dress to Un-impress,” in which we discussed how your personal appearance says a lot about you and sets the tone for your first impression. One of our readers asked us whether the color of your clothing really makes a difference in an interview.

The short answer? Yes.

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Job Search Tip of the Week – 07/19/2016

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How to End Your Interview Before it Even Begins

Dress to Un-impress

Do you want your interviewer to realize that your experience and skill set make you the ideal candidate for the job, and that he or she should hire you?

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Job Search Tip of the Week – 07/12/2016

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How to End Your Interview Before it Even Begins

When Early Is a Bad Thing

How early is too early?

You know that a late arrival to an interview (even by five minutes) makes for a bad first impression and could disqualify you as a job candidate. But did you know that showing up to an interview too early may also have the same effect?

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Digitization of Education Debate: Part III

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The Digitization of Education Debate: Will Virtual Classrooms Soon Supplant Brick-and-Mortar Universities?

Part III: To MOOC or not to MOOC, that is the question!


MOOCs have low (ranging between three and five percent) completion rates. While there are a myriad of reasons why this may be (as I discussed briefly in the most recent installment of “The Digitization of Higher Education Debate: Will Virtual Classrooms Soon Supplant Brick-and-Mortar Universities?”), I’m going to focus on the cornerstone of MOOCs: their participants.

To be clear, I’m not blaming MOOC takers or teachers. Rather, I believe that the nature and business model of MOOCs inadvertently make demands that discourage interested individuals from starting the courses, following them through, or incorporating them in their lessons. And if MOOCs are to see the widespread acceptance and adoption they are capable of, MOOC providers need to consider what they’re asking of their students and professors.

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    Job Search Tip of the Week – 07/05/2016

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    How to End Your Interview Before it Even Begins

    How late is too late?


    A late arrival (yes, even by “just five minutes”) is a breach of pre-interview etiquette that’s difficult to recover from.

    Worst case scenario? You don’t get the chance to show off your perfect handshake – some companies will refuse to interview job candidates who are late.

    But if you’re lucky enough to be granted another interview opportunity, it’s important that you know that you’re starting your interview off at a disadvantage. Your tardiness has already given the impression that you’re unreliable and inconsiderate.

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    Digitization of Education Debate: Part II

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    The Digitization of Education Debate: Will Virtual Classrooms Soon Supplant Brick-and-Mortar Universities?

    Part II: A Success Story (Or Is It?)


    You can catch up here if you missed Part I of “The Digitization of Higher Education Debate: Will Virtual Classrooms Soon Supplant Brick-and-Mortar Universities?


    Proponents of online education often cite the above as an example of a successful MOOC. But is it really? Let’s take a closer look…

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    Job Search Tip of the Week – 06/28/2016

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    How to Shake Your Way Into a Good First Impression

    What’s in a Handshake: What Your Handshake Says About You


    The 9 Types of BAD Handshakes


    Your interview starts the moment you walk through the door. And if it’s true that first impressions are formed within seven seconds after meeting someone, then you better put your best hand forward.

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    Digitization of Education Debate: Part I

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    The Digitization of Education Debate: Will Virtual Classrooms Soon Supplant Brick-and-Mortar Universities?

    Part I: A Visual Guide to Massive Open Online Courses (MOOCs)

    MOOC Acronym Explained

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